All three of these images deal with consistency and hard work. Lets take a look at the first image having the slogan "Your moments of joy have the precision of military strategy." When dealing with military topics many of us relate to it as a job for the men. However now and days that is not true with having the military beginning to advertise through the women’s prospective. In this first image we have this muscular arm holding this large torch in the air. We then can take a look at the image of the bomb exploding. And leading to the last image of hard work being portrayed through the text.
When we take a look at science and history we are also reminded of the "men" that fought for are freedom. We also can reference to Neal Armstrong saying, "That’s one small step for man, one giant leap for mankind." Both of these examples deal with what men have done for civilization. Notice how many of the quotes in our history books don’t go in depth about women helping out society. Barbara Kruger does a great job going off what was thought of men, this idea of going off to the military, inventing the unimaginable and working hard.
Barbara Kruger does a great job of challenging the signs of masculinity. However is she challenging all males or certain norms that cluster around this idea of masculinity? These signs of masculinity could go off of this idea of being smart, strong and have this attitude of never giving up. Its hard to say if she is stating this to all men. Let's face it times have changed and the role of women is quickly mixing in with the role of the man.
1 comment:
This is a good post, but, where does Kruger talk about women anywhere?
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